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Content Relationships & Video | Media Mass | Cameron Nordholm

There may be no more common sticking point in working the incredibly talented, smart, and opinionated producers at PBS is notion of the “related link.” It has  surpassed the realm of web UX and taken on an almost mythical quality – the peg on which the editorial gods shall hang their hats, shall we say.

But for all the admitted pain it has caused with some projects, I must admit that I, too, am a firm believer in the role of the humble link, even when paired with video, the most attention-demanding activity online.

Pitfalls

  • Overwhelming the user
  • Interrupting the experience
  • Subverting the story

movinglinksinvideo