Diegetic Media – Palo Alto, California

PRODUCT OWNER, STRATEGIST (6/10 – PRESENT)

Tasked with joint leadership of PBS’s digital cross-media news venture. Headed product and served as platform and editorial product lead overseeing Agile and managing team of developers, UI/UX specialists, and designers while coordinating content stakeholders.

• Directed delivery of major digital news platform as product lead
• Core team behind vision and overall strategy, platform selection, partnership negotiation
• Mobile social app product manager to create a new vision for hide, find and social philanthropy

Public Broadcasting Service / PBS – Washington, D.C.

ASSOCIATE DIRECTOR, ONLINE EXPERIENCE (10/09 – 6/10)

Leadership in content verticals, syndication, and partnerships: built successful strategy to deliver latent value via a system-wide content metadata syndication platform.

• Developed and advanced meta management system to drive PBS.org and partner sites
• Joint content and product strategy to drive rich syndication platform for public media
• Led team to build real-time social video product for simulcasting and web exclusive events
• Seamless merger of legacy video product with over 500k monthly starts into PBS Video platform

Public Broadcasting Service / PBS – Washington, D.C.

PROGRAM MANAGER AND PRODUCER (4/07 – 10/09)

Re-envisioned public television’s digital mission as part of team behind PBS Video, PBS Video Syndication, and supporting enterprise infrastructure. Extensive stakeholder management and strategic work executing the launch of over a dozen high profile digital property launches.

• PBS Video product stakeholder and lead on workflow, content management, platform training

• Property management with WIRED magazine, The White House, YouTube, ’08 Presidential debates

KRLX-FM – Northfield, MN

STATION & PRODUCTION MANAGER (3/04 – 3/06)

Managed 14 staff and 200 volunteers. Merged on-air and online operations into a unified programming channel with a real-time social media strategy and digital media platform. Grew audience 200% while tripling fundraising.

M.A., Communication (with distinction), American University – Washington, D.C. ‘10

B.A., Art History & Media Studies, Carleton College – Northfield, MN ‘06

NYU ITP Integrative Media Program – Nice, France ‘05